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About Nuclear News
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Nuclear News reaches more than 11,000 qualified nuclear professionals every month, of which, more
than 90 percent are PAID subscribers. Published by the American Nuclear
Society, it is considered "The World's Premier Nuclear Magazine." With targeted bonus distribution sites and approximately 15,000 pass-along readers, we deliver your marketing message to the industry decision-makers with
purchasing power.
Covering the international nuclear industry, the editorial focus is on power, plant
operations, maintenance, the fuel cycle, radiological protection, waste management, industrial applications, legislation, regulation
and more.
In addition to special features and editorial themes, regular sections include late
breaking news, employment, a calendar of events, new products and supplier literature,
calls for papers, short courses and more.
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Qualified Circulation
11,000 Every Month
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Distribution
Breakout of Qualified Circulation by Business/Industry
Audit Bureau of Circulations
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Business Analysis
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Percent
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Nuclear Utilities
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20.16 %
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National Laboratories and Government Agencies
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17.81 %
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Consulting and Service Companies
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16.56 %
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Library, Company and Association Copies
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14.99 %
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Educational Institutions and Students
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13.02 %
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Manufacturers and Suppliers
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7.25 %
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Architect/Engineers and Constructors
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4.81 %
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Medical Institutions
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3.84 %
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Private Research Laboratories and Test Laboratories
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1.56 %
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2004 Nuclear News Insertion Rates
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(effective with the January 2004 issue)
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Monthly Issues of Nuclear News (black & white)
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page |
2/3 page |
1/2 island |
1/2 page |
1/3 page |
1/4 page |
1/6 page |
| 1x |
$2,780 |
$2,200 |
$1,960 |
$1,750 |
$1,180 |
$910 |
$700 |
| 3x |
$2,700 |
$2,140 |
$1,900 |
$1,710 |
$1,140 |
$880 |
$680 |
| 6x |
$2,620 |
$2,080 |
$1,840 |
$1,660 |
$1,110 |
$840 |
$660 |
| 9x |
$2,550 |
$2,030 |
$1,800 |
$1,610 |
$1,090 |
$820 |
$650 |
| 12x |
$2,510 |
$1,990 |
$1,770 |
$1,580 |
$1,070 |
$810 |
$640 |
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Mid-April Buyers Guide (black & white)
( ad space reservations accepted until February 6, 2004 )
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page |
2/3 page |
1/2 island |
1/2 page |
1/3 page |
1/4 page |
1/6 page |
| 1x |
$3,440 |
$2,720 |
$2,430 |
$2,160 |
$1,460 |
$1,120 |
$880 |
| 3x |
$3,350 |
$2,660 |
$2,360 |
$2,110 |
$1,430 |
$1,090 |
$850 |
| 6x |
$3,250 |
$2,560 |
$2,290 |
$2,050 |
$1,390 |
$1,060 |
$820 |
| 9x |
$3,170 |
$2,500 |
$2,220 |
$1,990 |
$1,350 |
$1,040 |
$800 |
| 12x |
$3,120 |
$2,460 |
$2,190 |
$1,960 |
$1,330 |
$1,020 |
$780 |
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Color Rates
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Additional
Cost
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Description
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$400
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Second color - red, blue, orange, green, yellow (per color, per page or fraction)
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$600
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Matched color - per color, per page or fraction
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$600
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Metallic color - per color, per page or fraction
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$900
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Four color process - per page or fraction
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$1,600
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Four color process - per two page or fraction spread
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Premium Position Rates
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( contact publisher for availability )
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Description
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Rate
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Description
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Rate
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2nd Cover:
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20 %
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3rd Cover:
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20 %
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4th Cover:
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25 %
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Center Spread:
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10 %
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Mechanical Specifications
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| Ad Size |
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Inches Wide |
Inches Deep |
| 2 Page Spread |
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15 |
1/2 |
10 |
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| Full Page |
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7 |
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10 |
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| 2/3 Page |
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4 |
9/16 |
10 |
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| 1/2 Page, island |
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4 |
9/16 |
7 |
3/8 |
| 1/2 Page, horizontal |
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7 |
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4 |
7/8 |
| 1/2 Page, vertical * |
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3 |
3/8 |
10 |
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| 1/3 Page, square |
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4 |
9/16 |
4 |
7/8 |
| 1/3 Page, vertical |
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2 |
3/16 |
10 |
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| 1/4 Page, vertical |
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3 |
3/8 |
4 |
7/8 |
| 1/6 Page, vertical |
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2 |
3/16 |
4 |
7/8 |
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* Employment / Recruitment ads can be submitted in any size except 1/2 page vertical.
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Column Widths: 2 3/16" and 3 3/8"
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Column Length: 10"
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Full Page Trim Size: 8 1/4" x 10 7/8"
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2 Page Spread Trim Size: 16 1/2" x 10 7/8"
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Full Page Bleed Size†: 8 1/2" x 11 1/8"
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2 Page Spread Bleed Size†: 16 3/4" x 11 1/8"
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Screen: 133 screen
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Printing / Binding: offset / saddle-stitched
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† For all ads that bleed off the page, any "live" matter (text or important images) should be 1/2 inch in from the trim edges of the ad on all bleeding sides.
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* For 2-page spreads, if text runs through the gutter, font size should be at least 36 point or larger, unless center spread is reserved.
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Electronic Submission Specifications
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Preferred File Formats:
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· Quark Xpress 5.x or lower
· Adobe Illustrator 10 or lower
· EPS vector format
· TIFF Bitmap format
· PDF format (use "high-resolution" or "for print" settings only)
We cannot at this time accept InDesign files. Convert InDesign files to PDF format before submitting.
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Acceptable File Formats:
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(These formats may result in slight alterations to the ad due to the conversation process.)
· Pagemaker 6.5 or lower
· Freehand 8 or lower
· Word processing documents (Word, WordPerfect, etc.)
For all other file formats, results can be unpredictable. Please contact us before sending any other file formats.
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Acceptable Media Types (Mac OS or Windows):
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· CD-ROM, CD-R, CD-RW (CD-ROM XA format is not acceptable)
· 100 MB Zip Disk
· 3.5" Floppy Disk
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Where to Send Electronic Files:
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· E-mail: advertising@ans.org
· Web Upload: www.ans.org/advertising/upload
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All supporting documents (Fonts, Pictures, Xtentions, Plug-ins)
required for use with the files must be included. A laser copy
of the ad should be included, with all colors labelled. Alternatively, color separations or Acrobat PDF proofs may be sent. Files sent electronically (via e-mail or web) MUST be compressed using WinZip of Aladdin Stuffit to decrease file size and protect data.
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Inserts
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MUST contact publisher for insert specifications and deadline
requirements. Inserts supplied by advertisers ready to bind and not
requiring back-up are billed at the full 1-page black and white rate
for each of the first two pages. All additional pages are billed at 75% of
the full page black-and-white rate.
Tip-in charges... $500 (noncommissionable)
Back-up charges... $400 per page (noncommissionable)
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Copy & Contract Requirements
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Advertiser and advertising agency assume liability for all content
(including text, representation, and illustrations) of advertisement
printed, and also assume responsibility for any claims arising
therefrom made against the publisher. The publisher reserves the right
to reject any advertising that is not in keeping with the publication's
specifications.
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Issuance and Closing Dates
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Published monthly, issued by the 7th of the month. Advertising space reservation
deadline is typically the 8th of the month preceding publication with the material
to arrive by the 13th, except when those dates fall on holidays or weekends (please refer to the Editorial Calendar / Planning Guide to verify each issue's deadlines).
Cancellation are NOT honored after the ad space reservation deadline prior to the
month of publication.
The 35th annual mid-April Buyers Guide directory advertising space deadline
is February 6, 2004; publication is mailed by April 16th.
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Agency Commission
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Provided account is paid within 60 days from the month in which the
advertisement appeared, 15% of gross billing on space, color, and position
will be allowed to recognized agencies. Other items such as back-up,
tip-in, and similar production items, or the cost of artwork and
reprints, are noncommissionable.
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General Rate Policy
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Advertisers will be short-rated if, within the calendar year of the
first insertion, they do not use the amount of space upon
which their billings have been established. Advertisers will be rebated if,
within the calendar year of the first insertion, they have
used sufficient additional space to warrant a lower rate than that at
which they have been previously billed.
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Frequency Discount
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Frequency discounts apply to all insertions without respect to mixed
sizes. Earned rate is based on total number of insertions within the
calendar year. Spreads count as two insertions.
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